Recycling Raccoons
Video Series
As part of the Michigan Department of Environment, Great Lakes, and Energy’s recycling awareness and education campaign, I’ve helped these quirky raccoons (and their individual personalities) come to life. That includes writing video and audio scripts touching on the rules and benefits of recycling.
Fun fact: We traveled from Michigan to Georgia to film these spots with trained raccoons!
30s Video: Backyard BBQ
Script
Precious Metale: Party time!
Frank: I love getting to nibble on delectable human food.
Carlos Cardboard: I brought pizzas —
Carlos Cardboard: the boxes are recyclable, as long as they’re empty.
Nyla P. Lastic: I brought lots and lots of plastic bags …
Nyla P. Lastic: just in case there are leftovers.
Nyla P. Lastic: These aren’t recyclable curbside,
Nyla P. Lastic: but we can reuse them or drop them off later at the grocery store.
Precious Metale: I brought the tunes!
Precious Metale: Rinsed and empty metal cans make for wicked metal music!
Paper MacKay: Now all we need to do is teach these humans how to get wild!
Frank: Learn the rules of recycling at RecyclingRaccons.org.
30s Video Script: Game Night
Script
Child 1: Family game night!
Frank: Plus me!
Paper MacKay: And me! What are we playing, poker?
Frank: Use this deck, the cards are made from recycled materials.
Child 2: Really?
Frank: Yeah! A lot of things get a second life thanks to recycling!
Paper: For instance, that water bottle.
Frank: And these fast food bags. Lots of used stuff can get turned into neat things.
Paper: Seems like game night couldn’t happen without recycling.
Frank: And he’s not bluffing!
Frank: Learn more about the lifecycle of your recyclables
Frank: at RecyclingRaccoons.org.
15s Video: Bin Blunder
Script
Woman: Why’d you break into our bin?
Nyla P. Lastic: To break you out of bad recycling habits!
Nyla P. Lastic: You should never bag your recyclables.
Nyla P. Lastic: Bagging, rather than keeping items loose in the bin,
Nyla P. Lastic: is dangerous for the recycling sorters!
Nyla P. Lastic: Know it before you throw it.
15s Video Script: What a Waste
Script
Precious Metale: I would hate to see your recyclables end up in a landfill.
Precious Metale: Every year in Michigan, 400 million dollars worth
Precious Metale: of recyclable materials end up in landfills.
Precious Metale: That much waste is pretty spooky!
Precious Metale: Don’t waste money or natural resources.
Precious Metale: Recycle!